A Good (and a Bad) Thing

July 7, 2017 |  by  |  featured, PLS Book

A few years ago a book agent reached out to me and offered me the opportunity to publish a book. I made this face throughout the entire conversation.

Ultimately I passed on that opportunity but it convinced me that maybe I could actually write a book. So I read a bunch of books about writing a book and decided to self publish. Mostly because I’m fiercely independent. And (somewhat ironically in hindsight), I thought I could get the book finished more quickly without all the fuss of working with a publisher. Hardy har har.

I realized that the book I wanted to make was going to cost a buttload (interior formatting, illustrations, index, etc.) so I launched a Kickstarter campaign. That was terrifying and exhilarating. If your Kickstarter fails you get nothing. And you’ve failed publicly on a global stage. My Dad said, “Strangers aren’t going to give you their money. This is a terrible idea.” Thanks Dad!

But they did. I was and am so honored and grateful that the campaign was successful! You have no idea.

Empowered with a budget, I had to finish the book. Thus, for the past 3 years I’ve been living like Gollum in the basement: alone, dirty underpants, raw fish. Well definitely the “alone in the basement” part anyway.

I wanted to create a book that was the book I wanted when we were struggling. It would be funny yet practical, provide options based on specific scenarios, answer all the detailed questions that trip people up, and give concrete strategies beyond “put them to sleep.” I could see it in my head, what it would look like, and how it would strike a balance between evidence-based and fun.

Giving Birth to a Book

But the process of making it was a grrriiiiind. I am not a good writer. I am filled with self-doubt. I do not enjoy alone-time in the basement. Research is boring. I was constantly afraid it was sucking and that people would hate it.

I would write something. Read it. Decide it was utter garbage. Delete and start over.

My husband would ask, “How far did you get today?” I would stare and quietly back away.

So…it took a lot longer than I thought. Years longer. It was hard guys. I had to make peace with ALL. THE. FEAR.

And now, finally, it’s done. I’m so proud. Like “look at my baby” proud!

Author Holding book

The book ships in 3 days. So here we are! Finally! Time to lie around celebrating with champagne and artisanal cookies!



But my husband fractured his elbow. Our new beloved dog has diarrhea, a bag of which is currently sitting in the fridge so I can bring it to the vet. And due to a technical snafu with Amazon, all the people who preordered the ebook version are going to get…

a Word document. Not the gorgeously formatted ebook sitting here on my desktop.

A #$^% Word document.

Amazon will allow me to upload the correct version on Monday and everybody will get a copy 24-48 hours later. But in the meantime 100 people will wake up to a garbage ebook that came from me. And there is nothing I can do except wait and fix it after the fact.

It is killing me, guys, KILLING ME.

I spent the last 4 years waiting for this moment, just to have it covered in literal dog diarrhea.

Uuuugh. I am throwing up in my mouth a little.

So thank you for everybody who gave me a huge vote of confidence and preordered the book! If you are getting the garbage ebook on Monday I am so sorry and please know, the right version will come. It’ll be a day or two late.

And I hate that this has happened.

Party With Me

In lighter news, we’ll be celebrating with some fun and free Facebook events. You can chill at home but join us online for some fun games, video AMA, and the chance to win some awesome prizes like free books, baked goods from my favorite bakery, or even a free 1:1 sleep consult. This is my way of saying thank you so I really hope you can make one (there are three – direct links below).

The East Coast Launch Party

The West Coast Launch Party

The UK Launch Party

No pressure to buy. Just come and play. It’s my way of saying thank you for everything.

Cheers and thanks everybody.


  1. Hi, I gave to the Kickstarter campaign. Is there anything else I need to do to receive the book? I’ve been looking forward to it and have since had another baby. I need this!!!!

  2. Aaaaaw, don’t worry Alexis! I am looking forward to the Word document on Monday 😀
    It’s like sleep training, no? Sometimes you do everything right and still is a major snafu. And then two days later it gets better. 🙂

    • HAAAAA!

      (so true)

      So the right file went out. I was told by Amazon I was UTTERLY SCREWED. Then last night at 10 PM my account was unlocked and I SCRAMBLED to get the correct file up. And amazingly it went through processing and (I believe) everybody got the right one.


  3. I love this post. The anecdote about your dad, the dog diarrhea. Everything. This (survivable) clusterf*** poetic.

  4. Alexis, you amazing published author, you! No more self-flagellation. I believe strongly in “no harm, no foul”. Yes, we should learn from our mistakes, but no one was actually harmed by receiving a Word doc. There are too many real mistakes and hurts and problems in the world to waste energy on every foul-up. Your apology was lovely, but save your energy now for celebrating. And if it makes you feel better, we’ve had plenty of dog effluvia around here, too!

    • You’re right, totally right. It’s just that I knew some people would get the book and not know there was a mistake and would just think it was a terrible ebook. And THAT ugh…was a terrible thought. Luckily an 11th hour rescue from Amazon the word doc didn’t go out.

      Now if we can just get the dog sorted out as easily 😉

  5. I send people to this blog all the time!! You are awesome!! Way to go!! People are going to love this book and don’t worry about the Word doc. I’m certain they will forgive you when they realize how funny you are!! Don’t lose sleep, God is good and He’ll work it out ❤️

    • I TOTALLY lost sleep. And probably still will later this week. But YAY an 11th hour thing with Amazon saved me from word doc shame and the RIGHT version went out.

      My relief is enormous!

  6. If it makes you feel any better I’ve ordered your book for the library I work at, so you will be reaching a new audience of Scottish mums! (+ library royalties for you- yay!)

    • That is AWESOME! And Scottland – how cool!

      I made the ebook hella cheap for libraries. I don’t have a way to do that for paperback sadly. But I am VERY PRO LIBRARIES and am thrilled to support them in any way and ADORE the fact that you got one for your library.

      This just made my day 🙂

  7. congrats! Since my baby has been STTN for 6 glorious months all thanks to you, I ordered a copy and shipped it to my newborn nephew 🙂

  8. CONGRATULATIONS! I got the book for myself so far, and can’t wait to gift it to friends of mine who are soon-to-be parents. I want to write inside the book and say THIS IS YOUR SLEEP BIBLE! awesome work, great job, you did fantastic! and THANK YOU!!!! =) =)

  9. Hi,

    I gave to the Kickstarter campaign, but haven’t gotten my books…should I be worried? I haven’t moved in 10 years, so I’m thinking that isn’t the problem. I have a really friendly neighbor on the next street over who gets my mail often, but haven’t got a delivery from her either! :o)

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